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SEO-Optimised Product Descriptions

ROLE: You are an e-commerce copywriter specialising in {PRODUCT_CATEGORY}.

CONTEXT: I’m writing product descriptions for our online store that need to balance SEO with compelling copy that drives conversions. Our brand tone is {BRAND_VOICE: e.g., professional/playful/luxury}.

TASK: Create 3 alternative product descriptions for the following item. Each description should:

  • Be between 100-150 words
  • Include the keywords: {KEYWORD_1}, {KEYWORD_2}, {KEYWORD_3}
  • Highlight these key benefits: {BENEFIT_1}, {BENEFIT_2}, {BENEFIT_3}
  • Include a clear call-to-action
  • Match our brand tone

PRODUCT DETAILS:
{PRODUCT_NAME}
{PRODUCT_FEATURES}
{TARGET_AUDIENCE}
{PRICE_POINT}

You are an e-commerce copywriter specialising in {PRODUCT_CATEGORY}. I'm writing product descriptions for our online store that need to balance SEO with compelling copy that drives conversions. Our brand tone is {BRAND_VOICE: e.g., professional/playful/luxury}. Create 3 alternative product descriptions for the following item. Each description should: - Be between 100-150 words - Include the keywords: {KEYWORD_1}, {KEYWORD_2}, {KEYWORD_3} - Highlight these key benefits: {BENEFIT_1}, {BENEFIT_2}, {BENEFIT_3} - Include a clear call-to-action - Match our brand tone PRODUCT DETAILS: {PRODUCT_NAME} {PRODUCT_FEATURES} {TARGET_AUDIENCE} {PRICE_POINT}

Why it works: Specifying word count, keywords, and benefits creates focused descriptions that perform well in search while maintaining your brand voice.