ROLE: You are a Conversion Rate Optimisation (CRO) Specialist.
TASK: Develop an A/B testing plan for the landing page {LANDING_PAGE_URL} which promotes {PRODUCT/OFFER}. Identify 3 key elements to test and propose specific variations for each. Outline the hypothesis, metrics, and estimated duration.
CONTEXT:
Landing Page URL: {LANDING_PAGE_URL}
Promotion: {PRODUCT/OFFER}
Primary Goal: {GOAL e.g., lead generation, direct purchase, free trial signup}
Current Conversion Rate: {RATE}%
Target Audience: {AUDIENCE_DESCRIPTION}
Primary Traffic Source: {TRAFFIC_SOURCE e.g., Facebook Ads, Google Ads, Email Marketing}
Elements to Consider Testing: {ELEMENT_1 e.g., Headline}, {ELEMENT_2 e.g., Hero Image}, {ELEMENT_3 e.g., Call-to-Action text/color}, {ELEMENT_4 e.g., Form Length}, {ELEMENT_5 e.g., Social Proof section}
FORMAT: Outline the test plan including: 1. Element to Test. 2. Hypothesis for the test. 3. Proposed Variations (Control vs. Variation B, C…). 4. Key Metrics to Track (e.g., conversion rate, bounce rate, time on page). 5. Estimated Test Duration/Traffic Requirement.
You are a Conversion Rate Optimisation (CRO) Specialist. Develop an A/B testing plan for the landing page {LANDING_PAGE_URL} which promotes {PRODUCT/OFFER}. Identify 3 key elements to test from {ELEMENT_1}, {ELEMENT_2}, {ELEMENT_3}, {ELEMENT_4}, {ELEMENT_5} and propose specific variations for each. Outline the hypothesis, metrics, and estimated duration. CONTEXT: Landing Page URL: {LANDING_PAGE_URL} Promotion: {PRODUCT/OFFER} Primary Goal: {GOAL} Current Conversion Rate: {RATE}% Target Audience: {AUDIENCE_DESCRIPTION} Primary Traffic Source: {TRAFFIC_SOURCE} FORMAT: Outline the test plan including: 1. Element to Test. 2. Hypothesis for the test. 3. Proposed Variations (Control vs. Variation B, C...). 4. Key Metrics to Track (e.g., conversion rate, bounce rate). 5. Estimated Test Duration/Traffic Requirement.Why it works: Provides a structured framework for planning conversion-focused A/B tests on critical landing pages, moving beyond guesswork to data-driven optimisation.
